Cohort Retention Study
Side-by-side retention curves for buyer groups defined by first purchase month, channel, or category—so you see who stays and who fades.
Ho Chi Minh City practice
Maplebase Commerce Prism
Quiet, careful readings of conversion funnels, cohort retention, and sales performance for ecommerce teams who need charts they can defend in a weekly meeting.
A diagnostic you can commission
Our flagship Conversion Funnel Diagnostic maps the path from first visit to paid order, then layers cohort retention notes so leaders see who returns after the first purchase.
Conversion Funnel Diagnostic
Built for founders and growth leads in Vietnam who already have traffic but argue about where money leaks. You receive a written funnel map, annotated drop-off notes, and a prioritized action list—plus two live briefings.
Related readings
When the funnel map is not enough on its own, these companion engagements deepen retention or quarterly sales context.
Sales Performance Briefing
A focused reading of revenue, margin proxies, and category contribution for a single quarter or campaign window.
Marketplace Channel Read
Compare storefront and marketplace funnel behavior when the same SKUs sell across more than one channel.
From District 7 desks to storefront floors
We work from 1240C Huynh Tan Phat with merchants across Ho Chi Minh City and remote teams elsewhere in Vietnam. Briefings stay bilingual-friendly in English, with charts labeled for operators who live inside order exports rather than slide decks.
Client stories mention specific funnel stages, marketplace stockouts, and cohort windows—evidence tied to the work, not generic praise.
What a reading includes
- Shared funnel vocabulary before any chart is drawn
- Seasonal annotations for Tết and mid-year sales
- Retention windows matched to category replenishment
- A findings briefing you can reuse with finance and ops